| Blue
Light Labs Multimedia - Newsletter Jan/2007 |
|
w
Atlanta Web Marketing
Hello
clients friends and partners due to a few issues we have wanted
to give everyone a heads up on 2007.
Overview
•
Blue Light Labs Multimedia
has found that it's clients are more satisfied having not only control
of their content but also feeling like they have control over the
tools we give them. We now provide a wealth of CMS tools (content
management tools) that are not only easy to manage but allow updating
content to be more affordable.
•
Both Joomla and BEMA software come with a wide variety of modules
and customizations that can integrate into any web sites look and
feel. These tools always allow us to reduce your development costs
and gives you the functionality your business requires.
•
In 2007 we have seen some major changes in online marketing and
traffic analysis. We consider it our job to keep you up to date
on what needs to be done for your site to receive the traffic it
deserves.
•
New Discoveries are based on many factors:
Google
Local Submission
Google Sitemap Submission
Domain
name expirations
Link exchange with the right partners
Site newsletter and content updates
Buying links from highly ranked business listings
What's
new?
•
Well, so much and so little technology is fusing with television,
internet, GPS, WIFI, Blue Tooth, HD, XM Radio and personal cell
phones built into the pinna of the ear.
•I
would suggest not getting too caught up in the technology unless
it is a necessity for your business or communication needs. The
major point is, it is all coming together and I think we all know
that the internet will be the backbone as soon as all the fiber
optics are in place.
•If
you have been struggling with the web/internet world, patience is
the key. The fact that you are already grand fathered into it will
give you a great advantage when it starts to come together.
•Blogs,
APIs, Pod Casts, RSS feeds and custom direct information feels overwhelming
for all of us but it will sink in; just pick the technologies that
work for you.
•(Example)
I just bought the clapper that was invented in the early 80's I
just got one it has made my office light up easy as well as reboot
my computers when some have had some down time. It works for me
and allows me to save 10min of my time every day rebooting and turing
on my office lights.
Check
our Frys - Computer Super Store
•If
you live in the Alpharetta, Roswell / Metro Atlanta Area - Recommended
to at least take a look at. This is like the size of 2 Wall Marts
and has everything (I mean Everything) you could need on a technology
level with great prices.
They
are located at the intersection of Windward Parkway and Hwy 9 behind
the Wall Mart.
Find
out how fast your internet connection really is

•These
guys tell you how fast your internet connection really is - http://www.bandwidthplace.com
Customizing
your GOOGLE home page
•Google
has gone out of it's way to provide services that I think are still
not tapped into. Customizing a Google default page allows you to
tap into resources not available on most search engine / portal
sites.
Manage
Groups, SMS Feeds, Add your local business or businesses, mobile
maps, calendars and much more. Sign
up and look at what googles tools have to offer with their cutting
edge customizations.
Fix
SPAM now with POSTINI
SPAM-
Blue Light Labs introduces POSTINI

Over
the years, ISP's and web hosts have waged a perpetual battle with
spammers. How to keep them off of our servers, how to keep their
emails from reaching our customers inboxes - these are issues which
we've wrestled with. At times, we seemed to gain the upper hand,
at other times the spammers were obviously winning.
Something
we've recently realized, at Blue Light Labs , is that many of our
clients don't know what tools we've made available for fighting
spam, and many would rather not mess around with the problem, but
would prefer to pay for a turnkey solution.
To
address this, we are taking a two pronged approach.
First
of all, for those who do not have the time or interest to self manage
a spam solution, we've negotiated a deal with Postini to provide
our clients with a total, turnkey spam solution for a very reasonable
rate.
Postini
has developed a process for spam filtering which is so reliable
that they have quickly grabbed the majority of the market. They
claim to remove 99% of all spam and 100% of all viruses from your
email before it even reaches your inbox. We've been using Postini
on our own email boxes over the last two months, and it's the best
solution we've ever seen, and will definitely save you time and
money.
For
a limited time, we are offering Postini filtering to our clients
for half of the normal price, and we will waive the setup fee altogether.
If
you are not happy cancel any time
Postini
Rates:
$4.00
a month per account
2 accounts $6.00 a month
4-8 account $3.00 amonth
Please
email or call support to initiate your Postini account
(404) 551 2398 or email support@bluelightlabs.com
Our
Partners
Blue
Light Labs partners with the HOLODYN CORPORATION and A1webserver

Blue
Light Labs and The HLOLODYN CORPORATION have joined forces to promote
intellegent custom business web solutions. Together we have built
a network that can deliver simple to complex solutions for small,
medium and large business modules. We are pleased to have them as
part of the team so we may provide a better product and service.

Get
U Wired has supported all our ASP and streaming web based business
for almost 2 years now. GetUWired has supported our small to large
based clients with turn key solutions that work the way you need
them to.

Orbiting
Code your primary source for IT infrastructure, networking and
hardware requirements. Orbiting Code provides custom computer and
server support for most of North Georgia.
123
Ecart BEMA SOFT
After
4 years of talking to merchants we have come up with a cart that
will integrate into any look and feel, and stay within your budget.
Here are just a few features we offer now
for any interface
Member
Tier Level Pricing
Real Time UPS tracking and label generation
Custom html editable newsletters and auto responders
Category and Subcategory based control
Easy Template integration
Merchant reseller Modules
UPS API integration
Supports
almost all common gateways
Order
Archiving
WSGI product description editor
Option files and multiple product uploads
Product
layout template customization
Web
Marketing Breakdown
Index
submission and optimization
Your index page is the most important page of the site and tells
search engine robots what other pages to spider as well as what
your primary business focus is. What we do is optimize images, image
(ALT Tags) and simplify the code so that the site has a much better
chance of being ranked higher for keywords and phrases you want
to target.
We
then submit the index two times every month to all major search
engines as well as link directories.
Inbound links help your GOOGLE PR value go up therefore
giving you a better chance at a higher placement.
6
pages optimized and rebuilt specifically for search engine placement
After optimizing each individual page (Title Tags) are the most
important part of META information. We optimize each page to target
an individual phrase and make sure the content on that page pertains
to that phrase.
Traffic analysis – reporting what phrases would be the best
choice to target for your business. After the first two months we
do traffic analysis and placement checks to see how well we have
ranked so far – then based on this analysis we adjust our
process in order to achieve optimum results – A lot of this
is done by researching competitors and their SEO process.
DMOZ
Database submission for better Goggle rankings
The DMOZ is the only search engine that is human edited and GOOGLE
gives the DMOZ a good amount of weight in terms of the data it pulls
from it. Listed by the DMOZ, even though it might take some time,
is a great investment in getting recognized by GOOGLE as a top player.
Index
SSI includes and meta tag manipulation for faster results
SSI stands for (Server Side Includes) they allow us to rotate content,
titles and links throughout the site allowing us to target multiple
phrases as well as making GOOGLE robots think that the site is constantly
changing content – this improves PR
Three
reports sent via email on ranking for each keyword/Phrase
When your site starts showing up we send ranking reports based on
your position for each keyword or phrase we target.
Five
months submission – additional doorway pages
Doorway pages are pages not seen by the public that are designed
to be submitted as separate indexes to achieve a progressive placement.
Competitor analysis and link exchange consulting
We analyze competitors targeting similar or the same keywords or
phrases and find out who is linking back to them. With this method
we can figure out the best sites to trade links with.
Yahoo
preferred submission and inclusion
Yahoo has a preferred submission inclusion program that costs about
$180. Adding your site listing in the Yahoo directory improves your
overall PR value.
Phone
conference and full overview on how to keep up your ranking
After we have improved your placement, we then provide further consulting
on improving ranking and targeting additional phrases.
Our Promise
Although
SEO marketing is not a perfect science, we do our best to get your
company the best position we can get. After three years of trial
and error we have come up with a series of ways to improve your
ranking. We can’t promise that you will be number 1 or number
8 for your desired phrase, but we will do anything in our power
to get you there. Please feel free to contact us if you have any
questions or comments.
The
Lab: 770.309.6480
E-mail: support@bluelightlabs.com
Windows
Vista Breakdown

Many users view Windows XP (and Windows 2000,
and previous Windows versions) as unsafe. No matter how many patches
and updates Microsoft releases, the foundation of the OS itself—the
kernel—is designed and built in a way that prevents it from
being truly secure. The only solution, it is argued, is to redesign
and rebuild the kernel with a focus on security and stability.
Well, that's sort of what Microsoft is doing
with Vista. Rewriting the kernel completely would break too many
applications, so that's not really an option. While the kernel in
Vista is still primarily the same one as in Windows 2000 and XP,
there have been some significant changes to tighten up security.
Fewer parts of the OS as a whole run in Kernel mode - most drivers
run in User mode, for instance. Things that run in Kernel mode are
prevented from installing without verified security certificates,
and even then they require administrator-level user permission.
In Vista, it should be much more difficult for unauthorized programs
(like Viruses and Trojans) to affect the core of the OS and secretly
harm your system. In theory, you practically have to invite one
in. Of course, the security of the kernel is unproven and will remain
so until the OS ships and is out "in the wild," but it's
encouraging that Microsoft has done everything they can to enhance
stability and security while maintaining backward compatibility,
which is no easy task.
That's
not all, of course. Microsoft has made it their aim to make life
easier on developers by improving and simplifying the way software
interfaces with the system and the underlying hardware. Naturally,
performance has been a major concern, too.
New
Hosting Packages for mid to large business

Giga
Monster 1 1 GB 40 GB Unlimited 1 $40.00
Giga Monster 2 5 GB 75 GB Unlimited 10 $55.55
Giga Monster 3 10 GB 150 GB Unlimited 20 $100.00
Giga Monster 4 15 GB 225 GB Unlimited 30 $160
Contact
Blue Light Labs Multimedia
Blue
Light Labs, Inc
145 River Point Court
Alpharetta, GA, 30022
The Lab: 770.309.6480
E-mail: support@bluelightlabs.com
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